Hotel Concierge Recommendations Often Include Commission Based

Published on March 24, 2025

by Zephyr Drake

As the saying goes, “money talks.” This holds true for many industries, including hospitality. While hotel concierges are known for providing top-notch recommendations to their guests, it may come as a surprise to some that their recommendations are often influenced by commission-based incentives. In this article, we’ll dive into the world of hotel concierge recommendations and discuss how commissions play a role in shaping the suggestions given to hotel guests. So, let’s get started and uncover the truth behind hotel concierge recommendations!Hotel Concierge Recommendations Often Include Commission Based

The Role of Hotel Concierges

Hotel concierges are the go-to experts for guests seeking advice on local attractions, dining options, and activities. With their extensive knowledge and connections within the community, concierges are able to provide personalized recommendations that cater to the guests’ interests and needs. They are also responsible for making reservations and arrangements for their guests, making their stay as comfortable and enjoyable as possible. But what may not be evident to guests is that these recommendations may not always be completely unbiased.

The Truth About Commissions

It’s common knowledge that employees in the sales industry often receive monetary incentives for selling certain products or services. The same holds true for hotel concierges. Many hotels have partnerships with local restaurants, tour companies, and other businesses in the area. These partnerships often come with a commission-based structure, meaning that the concierge will receive compensation for every guest they refer to that specific business.

While this may seem like a win-win situation for both parties involved, it does raise some concerns about the authenticity of the recommendations given by concierges. Are they truly recommending the best options for their guests, or are they simply promoting the businesses that will bring in the most revenue for the hotel?

The Impact on Guest Experience

The biggest concern with commission-based recommendations is the potential impact on guest experience. If a concierge is biased towards promoting certain businesses, they may overlook other options that could be better suited for their guests. This can lead to guests having a less-than-satisfactory experience and possibly leaving negative reviews, which ultimately reflects poorly on the hotel.

Additionally, guests may feel that their needs and interests are not being prioritized, and that the concierge is only interested in making a profit for the hotel. This can undermine the trust between the guest and the hotel, and may discourage guests from seeking recommendations from the concierge in the future.

Finding a Balance

It’s no secret that hotels need to generate revenue in order to stay in business. And partnering with local businesses is a smart way to do so. However, it’s important for hotels to find a balance between making a profit and providing unbiased recommendations to their guests.

One way to achieve this balance is by being transparent about their partnerships with local businesses. By disclosing any potential commissions involved, guests are able to make informed decisions about the recommendations they receive. Additionally, concierges should be encouraged to provide a variety of options to their guests, rather than just focusing on businesses that offer commissions.

In Conclusion

Hotel concierge recommendations definitely have their perks, with their insider knowledge and connections. However, it’s important for guests to be aware that these recommendations are not always completely unbiased. While commission-based incentives may seem like a harmless practice, it can potentially impact the guest experience. By finding a balance between generating revenue and prioritizing guest satisfaction, hotels can maintain their credibility and trust with their guests. So the next time you receive a recommendation from a hotel concierge, keep in mind that it may come with a hidden incentive.